Music for the Nowhere People.....
At Alotronic Records, we’ve created a transparent and nurturing environment to help our artists reach their full potential.
What initially began as a promotion vehicle for Founder Alon Gordon’s trance project A/8 has grown into an independent record label, operating with the mission of producing, booking, and promoting visionary artists. We seek to captivate listeners with heartfelt music that is not genre specific but maintains a uniform integrity.
Alon partnered with engineer John Francis and artist Dustin Sclafani of Ez Bluez in 2017 and the three shared a vision of starting a label to release music from their respective music projects as well as sign and develop other artists. With Alon and Dustin working together on booking and promoting live shows and John handling music production and mixing, Alotronic Records was born. Ever since then, the team has been evolving both on the music side as well as the industry side, building a home studio and using the label as a vehicle to promote both A/8 and Ez Bluez while actively searching for new acts to sign to the roster.
Alotronic’s mascot is Katrina the bullshark, an animal that is unique for its ability to thrive in both salt and freshwater. Katrina is a direct parallel for our team’s ability to represent music across many genres and discover new markets. Be on the lookout for much more to come from Alotronic Records in the near future.
Alotronic MISSION STATEMENT
We are born in water and our first feeling is the heartbeat of our mother. The birth of a musician and development of an artist takes nurturing, care and understanding. At Alotronic Records we’ve created a transparent environment to help our artists to reach their full potential. They are encouraged to explore and test all waters; whether they are the saline tears of an uncertain future or a fresh outlook on their personal lives. We seek to captivate listeners with heartfelt music that is not genre specific but maintains a uniform integrity. Our method of development is acrylic in nature.